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Exercise giant Precor debuts app to help reach fitness goals
Published April 22, 2013, this article focuses on the launch of the new Preva mobile app for iOS devices as part of the larger, growing emphasis on the intersection of fitness and technology. It highlights the goals, tracking and progress exercisers can establish and monitor when they’ve created a personal account in Preva. The article also prominently mentions the Precor partnership with Seattle tech company EveryMove, allowing exercisers to earn rewards in the EveryMove rewards engine.