In the roughly 30 years of the modern health club era, the mid-market club has reigned supreme. For consumers, getting fit meant joining a traditional health club as a one-stop-shop where they got all of their fitness needs met. The fitness consumer of today has changed.
Every fitness professional brings their own understanding of “functional training” to their clients. Some focus more on fun and other focus on function. Is there a right way or a wrong way to do functional? The answer is…it depends who your client is.
Ecofriendly lifestyles support the farm-to-table movement and a commitment to good health. What is good for the body is often good for the planet. Here are 9 kitchen design ideas to highlight and reinforce healthful and sustainable habits.
From a deep cleanse to a weight-loss plan (decluttering), here's how to help your pad get ready for spring. A healthy home environment will give back too, supporting you so you can achieve your goals more easily.
Club Northwest is a 6,000 sq. ft. multi-purpose facility located in Grants Pass, Oregon. They have been open for 20 years, and each year, have been voted the region’s favorite health club and best spa.
Milliken & Company installed Precor Experience™ Series cardio equipment with PVS, Precor Vitality™ and Icarian® Series strength, and the new Discovery™ Series Smith Machine into their corporate fitness facility.
The boutique fitness phenomenon is here to stay, and many health clubs are scrambling to provide members the same intimate experience found in studios.
To increase revenue and retention, follow these insider tips from Indoor Cycle Design, the leading boutique consulting and design firm with over 200 clients worldwide.
According to the recently released AFS 2016 Marketing Best Practices Research Report, studio owners across the country employ a wide variety of marketing strategies, often depending on regional geography, market location, type of studio, and how long they’ve been in business.
Finding commonality that fuels success is often perplexing.