- UK and Ireland
Woodinville, Wash. – Precor announces the launch of its newest line of plate loaded equipment, the Discovery Line. Comprised of seven pieces, the Discovery Line Plate Loaded combines all of the functional performance elements demanded from a strength line, with the attention to detail and design that is the hallmark of Precor. Designed for the first-time user and the seasoned athlete alike, it will be another highlight in fitness facilities.
Adam Hubbard, Director of Product Management for Precor, comments, “The contemporary design of our new plated-loaded machines complements our current Precor cardio offering and responds to our customers’ needs. The whole line is designed to be more inviting and user-friendly.”
The full line is designed with independent arm resistance and converging and diverging movement paths that provide a greater range of motion and muscle recruitment. Additionally, each piece incorporates a large, easy-to-see text-free illustrational placard that demonstrates correct form and muscle usage at a glance. A QR code and URL on the placard allows smart phone users to easily view a 30-second instructional video.
Facility operators will quickly realize the value of the Discovery Line as it is sure to catch the eye of everyone who sees it and the statement that the thoughtful design makes.
The Discovery Line includes a Chest Press, Incline Press, Shoulder Press, Pull Down, Seated Row, Low Row, and Calf Raise.
For more information about the new Precor Discovery Line of Plate Loaded machines, click here.
Founded in the Seattle, WA area in 1980, Precor designs and builds premium fitness equipment for effective workouts that feel smooth and natural. Precor continually redefines the levels of innovation, quality, and service necessary to deliver the very best fitness experiences – all with the goal of improving the ways people improve themselves.
Precor is a subsidiary of Amer Sports Corporation, the world’s largest sports equipment company, with internationally recognized brands Wilson, Atomic, Suunto, Salomon, Arc’Teryx and Mavic. Precor operates production, distribution and a headquarters facility near Seattle, with offices in the UK, Germany, Benelux, Spain, France, Switzerland, Austria, Italy, Japan and China. All Amer Sports companies develop and manufacture technically advanced products that improve the performance of active sports participants. Amer Sports operates in 33 countries and employs over 7,000 staff worldwide. In 2011, Amer Sports' net sales were EUR 1.88 billion.