Media Release: Precor Debuts a Show-Stopping New Look at The 2018 Fitness Show & Beyond

Media Release: Precor Debuts a Show-Stopping New Look at The 2018 Fitness Show & Beyond

Seattle, WA – April 3rd, 2018 – Precor Incorporated, a global leader in providing best-in-class cardio, strength, group training, networked fitness solutions and programming for fitness facilities, is gearing up to debut an exciting new look at this year’s Fitness Show at the International Convention Centre, Darling Harbour, Sydney, Australia. To complement its latest product innovations and colour options on cardio and strength equipment, which include Black Pearl and Tungsten finishes, Precor felt the timing was perfect to bring a truly unique experience to the tradeshow attendees. 

Having taken the Precor brands new bold offering to the world at the recently completed IHRSA Convention, San Diego, USA and within the coming weeks to FIBO, Cologne, Germany, the Precor Australia team will be delivering an intimate experience at the Precor Commercial Stand, located in the Trade Hall (Trade Stand - #1800) with many customer centric roadshow experiences to be continued throughout 2018 post show. At the 2018 Fitness Show you can expect to experience an interactive tour that introduces new colour options on cardio and strength equipment, debuts the all-new Spinner® Chrono™ Power indoor cycling bike, showcase live on-screen demonstrations from the Precor Master Coach team on the Queenax™ functional trainer, Assault Fitness as well as see the latest Networked Fitness innovations RunTV, Single Sign On and Bluetooth® headphone pairing, Bluetooth® sign-in using a smart phone and single sign-on. 
       
Richard Derbyshire, National Marketing Manager for Precor Australia, said: “We have gone with a change in look to complement the exciting colour options on our cardio and strength equipment. We want visitors to our space to gain inspiration for their facilities as well as be excited about our latest product innovations.” 

The 2018 Fitness Show line-up for Precor features: 

Something new – showcasing the new look and feel of the brand’s DNA, a new colour scheme featuring Black Pearl or Gloss Metallic Silver frames for both cardiovascular and strength equipment will be on display. Now facilities can achieve greater visual cohesion between their cardio and strength areas, and present a modern, contemporary look. In addition, it’s ‘out’ with Pacific Blue and ‘in’ with Dark Tungsten on the cardio equipment covers. Precor strength equipment will also feature an updated palate for upholstery including new colours Hunter Green, Blue Jay and New Purple. 

 

 

Preva® OS – an open platform for all 
Celebrating the 500 millionth workout, completed this February at the Genesis Health Club in USA, Preva Networked Fitness and its growing capabilities will be on display, giving visitors the chance to try out and further investigate new features. 

“Crossing the 500 millionth milestone is a nice indicator of both the scale of our digital network as well as the state of the fitness industry. It’s a strong sign that digital has reached a tipping point for fitness operators. And, of course, each of those workouts represents someone doing something to make themselves healthier, which is why we’re here in the first place,” said Dave Flynt, director, Precor Experience Development Centre. 

The stand features some of the latest innovations including fresh features like Bluetooth® headphone pairing, Bluetooth® sign-in using a smart phone and single sign-on between a user’s Preva account and entertainment apps like Netflix® and Spotify® which make it convenient for exercisers to access playlists and stay up to date on the latest shows and music while getting in a quality workout, are all on display. 

RunTV 
The latest Preva feature release, RunTV, by partner VO2 Media, provides motivating, human-powered short films, training tips from fitness experts and stunning interactive trails that synchronise with all Experience™ Series Precor cardio for challenging runs, rides and climbs in some of the world’s most iconic locations. 

Assault Fitness 
Precor and Assault Fitness have once again joined forces to provide fitness facilities globally with the new interval training offering – The Assault AirBike Elite. With high-intensity interval training (H.I.I.T) voted one of the Top 3 Fitness Trends in 2017 by the ACSM Health and Fitness Journal®, the new AirBike Elite is a great addition to facilities looking to incorporate H.I.I.T training easily and fluidly onto the facility floor. 

Designed with feedback from facility owners, cycling enthusiasts, personal trainers, and physical therapists, the AirBike Elite is an enhanced version of the popular Assault AirBike Classic. It features a 27-inch steel fan that provides unlimited resistance - the harder an exerciser pedals, the more resistance the bike gives. Exercisers engage their whole body while pedaling by pushing and pulling the moving handlebars. Alternatively, exercisers can focus exclusively on an upper body workout by setting their feet on pegs located on either side of the enclosed, shroud-covered fan. 

The integrated console features eight pre-programmed workout options including goal-based distance, calories, heart rate and time selections or custom interval and high-intensity choices with messaging designed to keep workouts fresh and engaging. 

The AirBike Elite design emphasises durability with features including a sweat-proof seat and a dual-stage chain drive system that requires less maintenance. 
Easy to move and set up, the AirBike Elite can be used to add a high -intensity interval training component to functional training group exercise classes or specialised sessions, and can easily be combined with a Queenax ™ functional training unit to offer a dynamic group training experience. 

 

 

High-Intensity Interval Training Treadmill and P30i Console 
In direct response to the growing shift towards one of the top training trends in the industry today, leading fitness supplier and manufacturer Precor has launched the P30i Interval Console, a unique console, specifically designed for high-intensity interval training (H.I.I.T) on the Precor 700 Line treadmill (TRM 731). 
Voted one of the Top 3 Fitness Trends in 2017 by the ACSM Health and Fitness Journal®, facilities are looking to help members incorporate H.I.I.T into their workouts. 

The introduction of the P30i console on the 700 Line treadmill gives operators the ability to incorporate small-group interval training in their facility and provide exercisers with a ‘get-on-and-go’ workout experience. 

WIN the Latest High Intensity Interval Training Assault AirBike Elite 

  • Maximum Calories Burned in 1 minute 
  • Highest Total Calories Burned Wins 
  • Business operator &/or personal trainer to enter details on precor.com to WIN 
  • Winner Announced on Friday 20th April at the Fitness Show VIP Drinks at 7PM on the Precor Booth #1800. 


Daniel Pugh, Business Manager for Precor Australia states: “The 2018 Fitness Show is ideal for Precor to showcase the latest innovations in equipment, technology, group training and programming. Our teams have worked very hard to deliver a show-stopping experience that will not disappoint. From the products and services you've come to love from Precor to the latest in networked fitness, we really have something for everyone. We are delighted to invite visitors to experience a whole new Precor and I am looking forward to engaging with our customers about our evolution.” 

For more information about Precor visit our Fitness Show dedicated section on precor.com at: 
www.precor.com/en-au/commercial/fitness-show-2018 
 

 

ENDS

 

  
Media Contact: 
Richard Derbyshire 
richard.derbyshire@precor.com 
Mob: +61 409 917 981

 
About Precor 

Precor, headquartered in Greater Seattle, WA, designs and manufactures premium end-to-end commercial and at-home fitness solutions. Precor delivers the personalized products, service experiences and resources operators need to grow their businesses, and the tools exercisers need to reach their fitness and lifestyle goals. Since 1980, Precor has been a pioneer in creating innovative fitness solutions for customers, including the EFX® Elliptical, Adaptive Motion Trainer® AMT® and Preva® Networked Fitness. In 2015 Precor added Queenax™ functional training to its product portfolio and announced its partnership with Spinning®, the world leader in indoor cycling. Six new Spinner® bikes were launched in 2016. Precor is part of Amer Sports Corporation, one of the world’s largest sports equipment companies, with internationally recognized sister brands that include Wilson, Atomic, Suunto, Salomon, Arc’teryx and Mavic.