Increase Attraction
The world’s largest 24-hour fitness club chain, Anytime Fitness, will be opening in the new Castleward residential development in Derby. The gym is one of the first tenants to occupy commercial space in the new development located between the main shopping centre and Derby’s busy train station.
A former finance professional, franchisee Teddy Andres was looking for a new venture that combined his personal interest in fitness with running his own business, and an Anytime Fitness club provided the perfect fit.
The 3,778 sq ft gym features 13 pieces of Precor cardiovascular equipment, including two new Experience™ Series EFX® 800 with converging CrossRamp® and five recently launched Next-Generation treadmills, all showcasing the new P82 console, connected with Preva networked fitness to enable members to track exercise history. The gym also features a Queenax corner unit along with 10 stations of Precor Vitality Series strength equipment, two plate loaded machines, a power rack, two Concept 2 Rowers and a Smith machine.Â
The fitness facility boasts a indoor cycling studio showcasing recently launched Precor Spinner® Ride bikes and will also be offering a combination of instructor led fitness classes, as well as virtual classes using the Wellbeats system.
Andres comments: “Precor equipment is high quality and technologically intuitive. That, coupled with the excellent service support, provided the perfect combination. Preva networked fitness is an essential feature for Anytime Fitness Derby as it will not only help members track their progress but will also motivate them.”
Andres, who is currently training for his first Ironman in July 2017, is passionate about helping people discover fitness to balance the stresses of modern life.Â
He continues: “Our focus is on member experience. We aim to offer high quality facilities with a limited number of members, providing a higher than average staff to member ratio. We’ll also be organising club events to actively encourage members to meet each other, enabling a positive club atmosphere as opposed to merely providing a training facility.”
Justin Smith, Head of UK at Precor states: “Teddy is passionate and committed to the fitness industry and really wants to help his members by keeping the workout personal, driving change and making them accountable. He is also keen to ensure that it’s a fun and motivational environment to workout in and I’m sure he will achieve this.”
The gym is open 24-hours, seven days a week and will have regularly staffed hours from Monday to Saturday.
