Venice, CA et Woodinville, WA (3 septembre 2015) – Mad Dogg Athletics, Inc., concepteurs du programme de vélo d’intérieur Spinning® ainsi que de la gamme de vélos Spinner® et Precor®, un fournisseur important de solutions de remise en forme personnalisées, annoncent aujourd’hui la signature d’une entente de distribution mondiale exclusive. Selon les termes de cet accord, Precor assurera la totalité de la production commerciale des vélos Spinner® de la nouvelle gamme d’équipements sportifs de vélo d’intérieur Spinner.

« Nous voulions trouver le partenaire le plus à même de servir nos revendeurs mondiaux, nos formateurs, nos clubs, nos salles de sport et nos studios, ainsi que la communauté mondiale du Spinning, a expliqué John Baudhuin, PDG de Mad Dogg Athletics, Inc. Ces 30 dernières années, l’excellence du service client, la fiabilité et l’intégrité des produits cardio de Precor ont été continuellement reconnues. En prenant tous ces facteurs en compte, ainsi que le rayonnement mondial de l’entreprise en tant que marque du groupe Amer Sports, Precor s’est stratégiquement imposé comme le partenaire idéal pour le développement de notre marque. »

La nouvelle gamme de produits de vélo d’intérieur combinera les forces des deux marques pour offrir aux clients une expérience du Spinning plus riche. Elle comporte de nouveaux éléments mécaniques et de conception développés en partenariat par Precor et Spinning afin de fournir des produits fiables et robustes, à l’image de ceux qui ont fait de Precor l’un des chefs de file du secteur de la remise en forme. Les nouveaux produits Spinner seront également équipés de nouvelles technologies et d’éléments éducatifs pour renforcer l’expérience du Spinning.

« Nous nous engageons à saisir toutes les opportunités permettant à Precor de proposer une expérience de remise en forme haut de gamme aux usagers et aux gérants, a déclaré Rob Barker, président de Precor. Ce partenariat tire parti des qualités de fabrication et d’ingénierie qui ont rendu Precor célèbre, ainsi que de la réputation que Spinning s’est forgée dans le domaine du vélo d’intérieur. En combinant ces forces, nous pouvons mieux servir une plus grande diversité de clients. »

Les deux entreprises annonceront la sortie d’une nouvelle gamme de vélos Spinner fin 2015. À l’avenir, Spinning et Precor collaboreront également pour l’élaboration de nouveaux programmes marketing et de formation.

Les modalités financières de l’accord n’ont pas été divulguées.

###

À propos de Mad Dogg Athletics, Inc.

Détenteur des marques Spinning®, Peak Pilates®, CrossCore®, Bodyblade®, Ugi®, Resist-A-Ball®, Kettlebell Concepts™, et Spin Fitness®, Mad Dogg Athletics® est la plus grande entreprise mondiale de formation basée sur des équipements de remise en forme. Mad Dogg Athletics a formé plus de 200 000 instructeurs et touché des millions de passionnés dans plus de 80 pays grâce un réseau de plus de 35 000 établissements de remise en forme répartis à travers le monde. L’entreprise produit des vélos d’appartement Spinner®, des appareils de Pilates et d’entraînement fonctionnel, des DVD, et une gamme complète d’appareils et d’accessoires de la marque Spinning. Les marques déposées de la famille Spin® de Madd Dogg Athletics sont déposées dans plus de 80 pays.

À propos de Precor

Precor,entreprise basée à Woodinville, WA, États-Unis conçoit et fabrique des solutions complètes et haut de gamme de remise en forme destinées à un usage commercial ou privé. Precor fournit les produits personnalisés, les expériences de service et les ressources dont les gérants ont besoin pour développer leurs activités, tout en offrant à leurs clients les outils nécessaires pour atteindre leurs objectifs de remise en forme et de mode de vie. Depuis 1980, Precor est pionnier dans la création de solutions de remise en forme innovantes à destination de clients tels que l’EFX®-Elliptical Fitness Cross-Trainer, l’AMT®-Adaptive Motion Trainer® et Preva® Le fitness en réseau. Precor est une filiale d'Amer Sports Corporation, l’une des plus importantes entreprises d’équipements sportifs au monde, qui comprend notamment les marques internationalement reconnues Wilson, Atomic, Suunto, Salomon, Arc’teryx et Mavic.

Présentation d’Amer Sports

Amer Sports est une entreprise d’articles de sport intégrant des marques internationalement reconnues, telles que Salomon, Wilson, Atomic, Arc’teryx, Mavic, Suunto et Precor. L’équipement, les chaussures et les vêtements sportifs à la technologie avancée de l’entreprise améliorent les performances et le plaisir ressenti par les utilisateurs lorsqu’ils pratiquent une activité sportive ou des loisirs en plein air. L’activité du groupe est équilibrée par son large éventail de sports et de produits, ainsi que par sa présence sur l’ensemble des principaux marchés. Les actions d’Amer Sport sont cotées à la NASDAQ OMX Helsinki (AMEAS).

Pour toute requête médiatique au sujet de Mad Dogg Athletics, veuillez vous adresser à :
Emily Simarski
esimarski@maddogg.com
+1 310-740-8871

Pour toute requête médiatique au sujet de Precor, veuillez vous adresser à :
Jaci Hendricks-Scott
jhendricks-scott@voxuspr.com
+1 253-444-5955

Venice en Woodinville, VS (3 september 2015):  Mad Dogg Athletics, Inc., makers van het Spinning® indoorcyclingprogramma en Spinner®-lijn fietsen en Precor®, een toonaangevende leverancier van persoonlijke fitnessoplossingen, hebben vandaag bekend gemaakt dat ze een wereldwijde distributieovereenkomst hebben gesloten, waarbij Precor de gehele productie van alle commerciële Spinner®-fietsen op zich neemt, voor een compleet nieuwe lijn commerciële Spinner-apparatuur voor indoor cycling.

“We waren op zoek naar de beste partner voor onze wereldwijde dealers, opleidingsvertegenwoordigers, clubs, sportscholen en studio’s, evenals de wereldwijde Spinning-gemeenschap”, aldus John Baudhuin, CEO van Mad Dogg Athletics, Inc. “De afgelopen 30 jaar is Precor continu geprezen om zijn klantenservice en kwaliteit, evenals de betrouwbaarheid en integriteit van zijn cardioproducten. Als we deze factoren en het wereldwijde bereik dat het bedrijf heeft als onderdeel van Amer Sports in acht nemen, is Precor voor ons merk de ideale strategische partner om mee verder te gaan.”

In de nieuwe reeks producten voor indoor cycling wordt het beste van beide merken gecombineerd om klanten een betere Spinning-ervaring te bieden. De lijn bevat gloednieuwe technieken en ontwerpelementen die door Precor en Spinning samen zijn ontwikkeld. Hiermee worden de betrouwbare en robuuste producten gerealiseerd, waarmee Precor zijn reputatie als erkende brancheleider heeft verdiend. De nieuwe Spinner-producten zullen ook voorzien zijn van nieuwe technologie en educatieve elementen voor een verbeterde Spinning-ervaring.

“We stellen alles in het werk om te zorgen dat Precor hoogwaardige fitnesservaringen kan leveren aan sporters en fitnesscentrumexploitanten,” vertelt Rob Barker, directeur van Precor. “Tijdens deze samenwerking profiteren we optimaal van de productie- en technische kwaliteiten waar Precor om bekend staat en van de reputatie die Spinning op het gebied van indoor cycling heeft verworven. Samen kunnen deze sterke punten ervoor zorgen dat we een uitgebreider publiek beter van dienst kunnen zijn.”

Eind 2015 zullen de bedrijven een nieuwe lijn Spinner-fietsen aankondigen. Spinning en Precor zullen in de toekomst ook samen aan nieuwe marketing- en opleidingsprogramma’s gaan werken.

De financiële voorwaarden van de deal zijn niet bekendgemaakt.

###

Over Mad Dogg Athletics, Inc.

Mad Dogg Athletics® waar de merken Spinning®, Peak Pilates®, CrossCore®, Bodyblade®, Ugi®, Resist-A-Ball®, Kettlebell Concepts™ en Spin Fitness® hun oorsprong vinden, is ’s wereld grootste op apparatuur gebaseerde opleidingsbedrijf. Mad Dogg Athletics heeft meer dan 200.000 instructeurs opgeleid en miljoenen liefhebbers in ruim 80 landen over de hele wereld weten te bereiken via een netwerk van ruim 35.000 fitnessinstellingen. Het bedrijf produceert Spinner®-hometrainers, apparatuur voor pilates en functionele training, dvd’s en een volledige lijn Spinning-kleding en -accessoires. Mad Dogg Athletics heeft de handelsmerken van de Spin®-reeks in meer dan 80 landen geregistreerd.

Over Precor

Precor,met een hoofdkantoor in Woodinville, Washington, ontwerpt en produceert premium end-to-end fitnessoplossingen voor commercieel en thuisgebruik. Precor levert de gepersonaliseerde producten, service-ervaringen en middelen die fitnesscentrumexploitanten nodig hebben om hun bedrijven te laten groeien en de tools die sporters nodig hebben om hun fitness- en lifestyledoelen te bereiken. Sinds 1980 is Precor een pionier als leverancier van innovatieve fitnessoplossingen, waaronder de EFX® Elliptical, Adaptive Motion Trainer® “AMT®” en Preva® Networked Fitness. Precor is een onderdeel vanAmer Sports Corporation, een van de grootste bedrijven ter wereld op het gebied van sportuitrusting, met internationaal bekende zustermerken als Wilson, Atomic, Suunto, Salomon, Arc'teryx en Mavic.

Over Amer Sports

Amer Sports is een sportartikelenbedrijf met internationaal bekende merken als Salomon, Wilson, Atomic, Arc'teryx, Mavic, Suunto en Precor. De technisch geavanceerde sportapparatuur, footwear en kleding verbeteren de prestaties en verhogen het plezier bij sporten en outdooractiviteiten. De Group biedt een evenwichtig verdeelde, brede portfolio van sporten en producten en is aanwezig op alle grote markten. Aandelen van Amer Sports zijn genoteerd op de Nasdaq Helsinki-beurs (AMEAS).

Voor mediagerelateerde vragen over Mad Dogg Athletics, kunt u contact opnemen met:
Emily Simarski
esimarski@maddogg.com
+1310-740-8871

Voor mediagerelateerde vragen over Precor kunt u contact opnemen met:
Jaci Hendricks-Scott
jhendricks-scott@voxuspr.com
+1253-444-5955

加州威尼斯和华盛顿州西雅图（2015年9月3日） – Mad Dogg Athletics, Inc和 Precor®必确今天宣布签订一份全球独家经销协议，内容包括由Precor必确负责全新系列的Spinner®商用动感单车的生产。这两家公司一家是Spinning室内骑行计划和Spinner®动感单车系列的缔造者，一家是个性化健身解决方案领域的领先供应商。

“我们希望找到最好的合作伙伴来服务我们的全球经销商、教育代表、俱乐部、健身房、工作室，以及全球Spinning社区。”Mad Dogg Athletics, Inc.首席执行官John Baudhuin表示，“在过去的30年里，Precor必确以其顶级的客户服务和品质，以及有氧健身设备的可靠性和完整性而备受赞誉。我们将这些因素与Precor必确作为Amer Sports旗下品牌的全球影响力纳入考量，确认它就是我们品牌前进路上理想的战略合作伙伴。”

这个全新系列的动感单车将结合两个品牌的优势，为客户带来更好的Spinning体验。该产品系列拥有Precor必确和Spinning共同开发的全新工程和设计组件，能够使产品具备可靠性能以及坚固耐用的特点，而正是这些特点促使Precor必确成为公认的行业领导者。全新Spinner产品还包含新的技术和教育元素，可以提供更好的Spinning体验。

“我们努力寻找机会，让Precor必确为锻炼者和健身机构提供顶级的健身体验。”Precor必确总裁Rob Barker表示，“此次合作充分利用了Precor必确享誉行业的制造和工程品质以及Spinning在动感单车领域建立的声誉。我们齐心协力，结合这些优势为广大客户提供更优质的服务。”

两家公司将在2015年底宣布推出全新系列的Spinner动感单车。Spinning和Precor必确未来还将在新的营销和教育计划方面进行合作。

本次合作的财务信息尚未批露。

###

关于Mad Dogg Athletics, Inc.

Mad Dogg Athletics® 是全球最大的健身器械教育公司，旗下拥有Spinning®、Peak Pilates®、CrossCore®、Bodyblade®、Ugi®、Resist-A-Ball®、Kettlebell Concepts™和Spin Fitness®等众多品牌。Mad Dogg Athletics迄今已培训超过200,000名教练，并通过由35,000多家健身中心组成的网络，服务遍布全球80多个国家及地区的成千上万的健身爱好者。该公司生产家用Spinner®动感单车、普拉提和功能训练设备、DVD，并拥有一条完整的Spinning品牌服装及配饰产品线。Mad Dogg Athletics已经在80多个国家及地区成功注册Spin®系列商标。

关于Precor必确

PrecorPrecor必确致力于设计和制造优质的端到端商用和家用健身器械，以及配套的个性化健身解决方案，其总部位于华盛顿州西雅图。Precor必确为健身机构经营者提供发展业务所需的各种个性化产品、服务体验和资源；并为锻炼者提供各种工具，帮助其实现健身和生活目标。自1980年起，Precor必确就已成为一家创新健身解决方案的先驱者，其为客户推出的产品包括EFX®椭圆训练机、AMT®多功能体适一体机以及Preva®互联健身。Precor必确是 Amer Sports Corporation旗下的公司。Amer Sports Corporation是全球最大的运动器械公司之一，旗下拥有Wilson、Atomic、Suunto、Salomon、Arc'teryx和Mavic等众多享誉世界的品牌。

关于Amer Sports

Amer Sports 是一家运动器械公司，旗下拥有Salomon、Wilson、Atomic、Arc'teryx、Mavic、Suunto及Precor必确等众多享誉世界的品牌。Amer Sports推出的各种技术先进的运动器械、鞋靴和服装有助于改善锻炼者在体育运动和户外活动中的表现，并增强锻炼的愉悦感。公司业务范围遍及各种运动及产品领域，并在所有主要市场拥有深远影响力。Amer Sports已在纳斯达克赫尔辛基证券交易所上市 (AMEAS)。

有关Mad Dogg Athletics的媒体垂询，请联系：
Emily Simarski
esimarski@maddogg.com
+1 310-740-8871

有关Precor必确的媒体垂询，请联系：
Jaci Hendricks-Scott
jhendricks-scott@voxuspr.com
+1 253-444-5955

Venice, CA and Woodinville, WA (September 3, 2015) – Mad Dogg Athletics, Inc., creators of the Spinning® indoor cycling program and Spinner® line of bikes, and Precor®, a leading provider of personalized fitness solutions, today announced an exclusive worldwide distribution agreement under which Precor will assume all commercial Spinner® bike production for an entirely new line of commercial Spinner indoor cycling equipment.

“We wanted to find the best partner to serve our global dealers, education representatives, clubs, gyms and studios, as well as the worldwide Spinning community,” said John Baudhuin, CEO of Mad Dogg Athletics, Inc. “Over the past 30 years, Precor has been recognized consistently for its top-rated customer service and quality, and also for the reliability and integrity of its cardio products. Considering these factors, as well as the global reach the company has as part of Amer Sports, Precor is the ideal strategic partner for our brand moving forward.”

The new range of indoor cycling products will incorporate the strengths of both brands to bring customers an enhanced Spinning experience. The line features brand new engineering and design components co-developed by Precor and Spinning, to deliver the reliable and robust product that has made Precor a recognized industry leader. The new Spinner products will also feature new technologies and educational elements to strengthen the Spinning experience.

“We are committed to pursuing opportunities that allow Precor to deliver top of the line fitness experiences to exercisers and operators,” said Rob Barker, President of Precor. “This partnership capitalizes on the manufacturing and engineering quality that Precor is known for and the reputation that Spinning has established within the indoor cycling category. Together, these strengths will enable us to better serve a wider range of customers.”

The companies will announce a new line of Spinner bikes in late 2015. Spinning and Precor will also collaborate on new marketing and education programs in the future.

Financial terms of the deal were not disclosed.

###

About Mad Dogg Athletics, Inc.

Home of the Spinning®, Peak Pilates®, CrossCore®, Bodyblade®, Ugi®, Resist-A-Ball®, Kettlebell Concepts™, and Spin Fitness® brands, Mad Dogg Athletics® is the world’s largest equipment-based education company. Mad Dogg Athletics has trained over 200,000 instructors and has reached millions of enthusiasts in over 80 countries worldwide through a network of over 35,000 fitness facilities. The company manufactures home Spinner® bikes, Pilates and functional training equipment, DVDs, and a complete line of Spinning-branded apparel and accessories. Mad Dogg Athletics has successfully registered their Spin® family of trademarks in over 80 countries.

About Precor

Precor, headquartered in Woodinville, WA, designs and manufactures premium end-to-end commercial and at-home fitness solutions. Precor delivers the personalized products, service experiences and resources operators need to grow their businesses, and the tools exercisers need to reach their fitness and lifestyle goals. Since 1980, Precor has been a pioneer in creating innovative fitness solutions for customers, including the EFX® Elliptical, Adaptive Motion Trainer® “AMT®” and Preva® Networked Fitness. Precor is part of Amer Sports Corporation, one of the world’s largest sports equipment companies, with internationally recognized sister brands that include Wilson, Atomic, Suunto, Salomon, Arc’teryx and Mavic.

About Amer Sports

Amer Sports is a sporting goods company with internationally recognized brands including Salomon, Wilson, Atomic, Arc’teryx, Mavic, Suunto and Precor. The company's technically advanced sports equipment, footwear and apparel improve performance and increase the enjoyment of sports and outdoor activities. The Group's business is balanced by its broad portfolio of sports and products and a presence in all major markets. Amer Sports shares are listed on the Nasdaq Helsinki stock exchange (AMEAS).

For Mad Dogg Athletics media inquiries, please contact:
Emily Simarski
esimarski@maddogg.com
310-740-8871

For Precor media inquiries, please contact:
Jaci Hendricks-Scott
jhendricks-scott@voxuspr.com
253-444-5955

Venice, CA and Woodinville, WA (September 3, 2015) – Mad Dogg Athletics, Inc., creators of the Spinning® indoor cycling program and Spinner® line of bikes, and Precor®, a leading provider of personalized fitness solutions, today announced an exclusive worldwide distribution agreement under which Precor will assume all commercial Spinner® bike production for an entirely new line of commercial Spinner indoor cycling equipment.

“We wanted to find the best partner to serve our global dealers, education representatives, clubs, gyms and studios, as well as the worldwide Spinning community,” said John Baudhuin, CEO of Mad Dogg Athletics, Inc. “Over the past 30 years, Precor has been recognized consistently for its top-rated customer service and quality, and also for the reliability and integrity of its cardio products. Considering these factors, as well as the global reach the company has as part of Amer Sports, Precor is the ideal strategic partner for our brand moving forward.”

The new range of indoor cycling products will incorporate the strengths of both brands to bring customers an enhanced Spinning experience. The line features brand new engineering and design components co-developed by Precor and Spinning, to deliver the reliable and robust product that has made Precor a recognized industry leader. The new Spinner products will also feature new technologies and educational elements to strengthen the Spinning experience.

“We are committed to pursuing opportunities that allow Precor to deliver top of the line fitness experiences to exercisers and operators,” said Rob Barker, President of Precor. “This partnership capitalizes on the manufacturing and engineering quality that Precor is known for and the reputation that Spinning has established within the indoor cycling category. Together, these strengths will enable us to better serve a wider range of customers.”

The companies will announce a new line of Spinner bikes in late 2015. Spinning and Precor will also collaborate on new marketing and education programs in the future.

Financial terms of the deal were not disclosed.

###

About Mad Dogg Athletics, Inc.

Home of the Spinning®, Peak Pilates®, CrossCore®, Bodyblade®, Ugi®, Resist-A-Ball®, Kettlebell Concepts™, and Spin Fitness® brands, Mad Dogg Athletics® is the world’s largest equipment-based education company. Mad Dogg Athletics has trained over 200,000 instructors and has reached millions of enthusiasts in over 80 countries worldwide through a network of over 35,000 fitness facilities. The company manufactures home Spinner® bikes, Pilates and functional training equipment, DVDs, and a complete line of Spinning-branded apparel and accessories. Mad Dogg Athletics has successfully registered their Spin® family of trademarks in over 80 countries.

About Precor

Precor, headquartered in Woodinville, WA, designs and manufactures premium end-to-end commercial and at-home fitness solutions. Precor delivers the personalized products, service experiences and resources operators need to grow their businesses, and the tools exercisers need to reach their fitness and lifestyle goals. Since 1980, Precor has been a pioneer in creating innovative fitness solutions for customers, including the EFX® Elliptical, Adaptive Motion Trainer® “AMT®” and Preva® Networked Fitness. Precor is part of Amer Sports Corporation, one of the world’s largest sports equipment companies, with internationally recognized sister brands that include Wilson, Atomic, Suunto, Salomon, Arc’teryx and Mavic.

About Amer Sports

Amer Sports is a sporting goods company with internationally recognized brands including Salomon, Wilson, Atomic, Arc’teryx, Mavic, Suunto and Precor. The company's technically advanced sports equipment, footwear and apparel improve performance and increase the enjoyment of sports and outdoor activities. The Group's business is balanced by its broad portfolio of sports and products and a presence in all major markets. Amer Sports shares are listed on the Nasdaq Helsinki stock exchange (AMEAS).

For Mad Dogg Athletics media inquiries, please contact:
Emily Simarski
esimarski@maddogg.com
310-740-8871

For Precor media inquiries, please contact:
Jaci Hendricks-Scott
jhendricks-scott@voxuspr.com
253-444-5955

Venice, CA and Woodinville, WA (September 3, 2015) – Mad Dogg Athletics, Inc., creators of the Spinning® indoor cycling program and Spinner® line of bikes, and Precor®, a leading provider of personalized fitness solutions, today announced an exclusive worldwide distribution agreement under which Precor will assume all commercial Spinner® bike production for an entirely new line of commercial Spinner indoor cycling equipment.

“We wanted to find the best partner to serve our global dealers, education representatives, clubs, gyms and studios, as well as the worldwide Spinning community,” said John Baudhuin, CEO of Mad Dogg Athletics, Inc. “Over the past 30 years, Precor has been recognized consistently for its top-rated customer service and quality, and also for the reliability and integrity of its cardio products. Considering these factors, as well as the global reach the company has as part of Amer Sports, Precor is the ideal strategic partner for our brand moving forward.”

The new range of indoor cycling products will incorporate the strengths of both brands to bring customers an enhanced Spinning experience. The line features brand new engineering and design components co-developed by Precor and Spinning, to deliver the reliable and robust product that has made Precor a recognized industry leader. The new Spinner products will also feature new technologies and educational elements to strengthen the Spinning experience.

“We are committed to pursuing opportunities that allow Precor to deliver top of the line fitness experiences to exercisers and operators,” said Rob Barker, President of Precor. “This partnership capitalizes on the manufacturing and engineering quality that Precor is known for and the reputation that Spinning has established within the indoor cycling category. Together, these strengths will enable us to better serve a wider range of customers.”

The companies will announce a new line of Spinner bikes in late 2015. Spinning and Precor will also collaborate on new marketing and education programs in the future.

Financial terms of the deal were not disclosed.

###

About Mad Dogg Athletics, Inc.

Home of the Spinning®, Peak Pilates®, CrossCore®, Bodyblade®, Ugi®, Resist-A-Ball®, Kettlebell Concepts™, and Spin Fitness® brands, Mad Dogg Athletics® is the world’s largest equipment-based education company. Mad Dogg Athletics has trained over 200,000 instructors and has reached millions of enthusiasts in over 80 countries worldwide through a network of over 35,000 fitness facilities. The company manufactures home Spinner® bikes, Pilates and functional training equipment, DVDs, and a complete line of Spinning-branded apparel and accessories. Mad Dogg Athletics has successfully registered their Spin® family of trademarks in over 80 countries.

About Precor

Precor, headquartered in Woodinville, WA, designs and manufactures premium end-to-end commercial and at-home fitness solutions. Precor delivers the personalized products, service experiences and resources operators need to grow their businesses, and the tools exercisers need to reach their fitness and lifestyle goals. Since 1980, Precor has been a pioneer in creating innovative fitness solutions for customers, including the EFX® Elliptical, Adaptive Motion Trainer® “AMT®” and Preva® Networked Fitness. Precor is part of Amer Sports Corporation, one of the world’s largest sports equipment companies, with internationally recognized sister brands that include Wilson, Atomic, Suunto, Salomon, Arc’teryx and Mavic.

About Amer Sports

Amer Sports is a sporting goods company with internationally recognized brands including Salomon, Wilson, Atomic, Arc’teryx, Mavic, Suunto and Precor. The company's technically advanced sports equipment, footwear and apparel improve performance and increase the enjoyment of sports and outdoor activities. The Group's business is balanced by its broad portfolio of sports and products and a presence in all major markets. Amer Sports shares are listed on the Nasdaq Helsinki stock exchange (AMEAS).

For Mad Dogg Athletics media inquiries, please contact:
Emily Simarski
esimarski@maddogg.com
310-740-8871

For Precor media inquiries, please contact:
Jaci Hendricks-Scott
jhendricks-scott@voxuspr.com
253-444-5955

Venice, CA e Woodinville, WA (3 settembre 2015) – Mad Dogg Athletics, Inc., creatori del programma di indoor cycling Spinning® indoor cycling programme and Spinner® line of bikes, and Precor®, e della linea di cyclette Spinner®, e Precor®, fornitore leader di soluzioni fitness personalizzate, hanno annunciato oggi un esclusivo accordo di distribuzione a livello mondiale in base al quale Precor gestirà l'intera produzione commerciale di cyclette Spinner® per una nuovissima linea di apparecchiature da indoor cycling Spinner.

"L'obiettivo era trovare il partner ideale per i nostri rivenditori, i preparatori atletici, i club, le palestre e le sale sportive a livello mondiale, oltre che per la community Spinning globale", ha dichiarato John Baudhuin, CEO di Mad Dogg Athletics, Inc. "Negli ultimi 30 anni Precor ha sempre garantito un servizio clienti e un livello di qualità eccezionali ed è rinomata per l'affidabilità e l'integrità dei suoi prodotti cardio. Considerati questi fattori, oltre alla diffusione globale dell'azienda grazie all'affiliazione ad Amer Sports, Precor si è rivelata il partner strategico ideale per la crescita del nostro marchio".

La nuova gamma di prodotti da indoor cycling potrà contare sui punti di forza di entrambi i marchi per offrire ai clienti un'esperienza di Spinning di livello superiore. La linea è caratterizzata da nuovissimi componenti di design e progettazione, nati dalla collaborazione tra Precor e Spinning, per assicurare l'affidabilità e la resistenza che contraddistinguono i prodotti Precor e che hanno portato l'azienda a occupare una posizione leader nel settore. I nuovi prodotti Spinner sono inoltre dotati di tecnologie ed elementi di preparazione atletica in grado di rendere ancora più efficace l'esperienza Spinning.

"Intendiamo usufruire al meglio di tutte le opportunità che consentono a Precor di fornire a utenti e operatori esperienze di fitness eccezionali", ha affermato Rob Barker, Presidente di Precor. "Questa partnership trae vantaggio dalla qualità di produzione e progettazione che ha reso famosa Precor e dalla reputazione di Spinning nella categoria dell'indoor cycling. L'unione di questi punti di forza ci consentirà di fornire un servizio migliore a una più ampia gamma di clienti".

Le aziende annunceranno una nuova linea di cyclette Spinner verso la fine del 2015. In futuro, Spinning e Precor collaboreranno anche a nuovi programmi di marketing e preparazione atletica.

I termini finanziari dell’accordo non sono stati resi pubblici.

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Informazioni su Mad Dogg Athletics, Inc.

Creatrice dei marchi Spinning®, Peak Pilates®, CrossCore®, Bodyblade®, Ugi®, Resist-A-Ball®, Kettlebell Concepts™ e Spin Fitness®, Mad Dogg Athletics® è la principale azienda mondiale di preparazione atletica basata su apparecchiature. Mad Dogg Athletics ha formato più di 200.000 istruttori e le sue apparecchiature vengono utilizzate da milioni di appassionati in oltre 80 paesi del mondo attraverso una rete che include più di 35.000 centri fitness. L'azienda produce cyclette Spinner® per uso domestico, attrezzature da Pilates e allenamento funzionale, DVD e una linea completa di abbigliamento e accessori a marchio Spinning. Mad Dogg Athletics ha registrato con successo la propria famiglia di marchi commerciali Spin® in oltre 80 paesi.

Informazioni su Precor

Precor, con sede centrale a Woodinville, Washington, progetta e produce soluzioni premium complete di fitness per uso domestico e commerciale. Precor offre agli operatori le esperienze di assistenza, le risorse e i prodotti personalizzati di cui necessitano per far crescere la propria attività e agli utenti gli strumenti di cui hanno bisogno per raggiungere i propri obiettivi di fitness e di stile di vita. Dal 1980, Precor riveste un ruolo pioneristico nella creazione di soluzioni di fitness innovative per i clienti, tra cui l’ellittica EFX® Elliptical, Adaptive Motion Trainer® “AMT®” e Preva® Networked Fitness. Precor è un'affiliata di una delle maggiori aziende al mondo nel settore dei prodotti sportivi, insieme a marchi riconosciuti a livello internazionale quali Wilson, Atomic, Suunto, Salomon, Arc'teryx e Mavic.

Informazioni su Amer Sports

Amer Sports è un’azienda di prodotti sportivi insieme a marchi riconosciuti a livello internazionale quali Salomon, Wilson, Atomic, Arc’teryx, Mavic, Suunto e Precor. Le apparecchiature per lo sport e la collezione di calzature e abbigliamento tecnologicamente avanzate dell’azienda migliorano le prestazioni e aumentano il divertimento legato alle attività sportive e all’aperto. L’attività commerciale del gruppo è bilanciata dall’ampio portfolio di attività sportive e prodotti e dalla presenza in tutti i principali mercati. Le azioni di Amer Sports sono quotate nella borsa Nasdaq di Helsinki (AMEAS).

Per informazioni su Mad Dogg Athletics, i media possono contattare:
Emily Simarski
esimarski@maddogg.com
+1 310-740-8871

Per informazioni su Precor, i media possono contattare:
Jaci Hendricks-Scott
jhendricks-scott@voxuspr.com
+1 253-444-5955