Julie FisherBig Fish Public Relations
+1 949 201 9885
Precor Launches RunTV Experience the Thrill of Real Life
Seattle, WA – March 2018. Celebrating the 500 millionth workout for Preva™ networked fitness, Precor leads the way, continuing to improve its offering and provide operators with access to the latest fitness technology with ongoing, automatic software updates free of charge.
RunTV, by partner VO2 Media, will be the latest interactive feature to hit the Precor console screens. A revolution in immersive exercise, RunTV offers exercisers multiple channels, presenting inspiring human-powered short films, training tips and expert coaching from fitness professionals, as well as stunning interactive trails. In short, RunTV has something for everyone.
From thrill seeking extreme environments to challenging runs, rides and climbs in some of the world’s most iconic and stunning locations, all networked Precor cardio equipment will sync effortlessly with RunTV. Software-driven adjustments for resistance and incline mimic the real-life fitness experience possible in the chosen location, while actual video footage brings races and locations to life giving exercisers added incentive and motivation to accomplish the terrain.
Refreshed monthly, RunTV will entertain and motivate exercisers with endless new ways to enjoy cardio workouts.
Jeff Bartee Principal Product Manager at Precor comments: “Precor continually strives to improve the exerciser experience, offering choice and personalization. The RunTV release will be offered free of charge and will bring the exerciser experience on Precor cardio equipment to life.”
Kevin Hewitt, President of VO2 Media states: “We wanted people to feel they can escape to the gym. RunTV was born to deliver on this, with a mission to upgrade the gym experience with its vast range of rich, curated and immersive multimedia programming. It will keep exercisers engaged, motivated and coming back for more. We’re thrilled to be releasing RunTV with Precor.”
“As the National Audio/Visual Director for Midtown Athletic Clubs, my focus is to help set our clubs apart from others by creating the best audio and video experience possible, no matter how big or small the club may be. The networked Precor cardio equipment with Preva is a key component.
“With Bluetooth audio, mobile phone sign in, RunTV interactive workouts, and single sign-on that automatically connects exercisers to all their entertainment apps when they sign into Preva, we are able to create a branded member experience they don’t get anywhere else. It puts our Precor cardio equipment in a league of its own.”
Greg Porcaro, Director of Audio/Visual, Midtown Athletic Clubs, Chicago.
For further information and images, please contact:
Julie Fisher at Big Fish Public Relations
Tel: +1 949 201 9885
Precor, headquartered in Greater Seattle, WA, designs and manufactures premium end-to-end commercial and at-home fitness solutions. Precor delivers the personalized products, service experiences and resources operators need to grow their businesses, and the tools exercisers need to reach their fitness and lifestyle goals. Since 1980, Precor has been a pioneer in creating innovative fitness solutions for customers, including the EFX® Elliptical, Adaptive Motion Trainer® AMT® and Preva® Networked Fitness. In 2015 Precor added Queenax™ functional training to its product portfolio and announced its partnership with Spinning®, the world leader in indoor cycling. Six new Spinner® bikes were launched in 2016. Precor is part of Amer Sports Corporation, one of the world’s largest sports equipment companies, with internationally recognized sister brands that include Wilson, Atomic, Suunto, Salomon, Arc’teryx and Mavic.
VO2 Media, founded in London, England, delivers video-led experiences to tens of millions of gym-going consumers around the world. VO2 Media is at the forefront of exertainment innovation, combining the latest technology with awesome, engaging content to transform the indoor workout experience and grow its audience.